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CADENCE
STRATEGIES specializes in the tourism and hospitality industry - with
a particular focus on
resorts and resort destinations.
the design and execution of destination marketing and branding strategies, resort development and land use
planning priorities and sustainable tourism opportunities.
STRATEGIC PLANNING/DESTINATION MARKETING
- Brand development and assessment of competitive advantage/market positioning
- Market Assessment
- Product Assessment
- Product - Market
Matching
- Market portfolio
development to manage business risk
- New Product Development including festivals/events
- Destination Marketing organization design, structure and governance models
- Legislative Frameworks to support Destination Marketing
LAND USE PLANNING/REAL ESTATE DEVELOPMENT
- Value of Tourism within a regional economic development strategy
- Strategic
Land Use Planning to address the land based needs of tourism operators
and ensure viable growth opportunities for the local tourism industry
- Conference
Facility design, construction and marketing in support of visitation
growth in shoulder seasons
- Real Estate Development planning, design, approvals and construction management
SUSTAINABLE TOURISM
- Assessment of the business case for sustainability
- Development of sustainability strategies, guiding principles and detailed implementation plans
- Development of
community education/engagement programs
- Introduction of
industry standards for sustainable tourism
- Training and capacity
building in sustainability tools
- Results measurement and reporting
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